Conventions analysis contents page

Language- The language used on this contents page of Kerrang! magazine is informal, the words 'Kerrang! This week' are in a bigger bolder font to catch the readers attention. The plys also catches the readers eye because the word 'WIN' is in capitals and is yellow against a black background.

Institution- Kerrang! is a London UK based rock magazine and published by Bauer Media Group and has over 30,000 readers a week.

Ideology- Kerrang! has an average of 15-25 year olds buying and reading the magazine with 60% male and 40% female. According to the magazine the readers buy 31 albums a year because of the magazine and what it promotes

Audience- Kerrang!'s audience has 20% more male readers than female and the average age of a kerrang! reader is 19. Kerrang!s target audience is 15-25 year olds all with an interest in rock music and the other music genres portrayed within the magazine.

Representation- The people represented in this magazine are mainly rock bands and artists, they are portrayed in a positive way as the magazine mainly talks about their music, upcoming gigs and anything new and interesting to do with the artists.